Red Rumi is dedicated to providing the world with the transformative benefits of healthy eating. We believe life is a poem—beautiful, inspiring, and worthy of our utmost effort. In a world that can sometimes make our understanding of that poem difficult, we strive to provide wholesome, nutritious foods that reinvigorate the weary, comfort the harried, and inspire the despondent.
Based in Algonquin, Illinois, USA, Red Rumi offers a wide variety of healthy, nourishing snack foods. From premium dried cranberries and honey roasted mixed nuts, to hearty snack bars and trail mixes, Red Rumi seeks to inspire through sustenance, with a portion of proceeds benefiting the elimination of hunger and malnutrition.
In a word, our mission is transformation—helping communities achieve it, and inspiring them to find it within themselves. After all, life is a poem, and it invites us to ask more of ourselves, regardless of background, borders, or beliefs. It encourages us to rise above the din of our circumstances, and hear the music of our own making; to have the courage to take pen to paper, and write a few words of our own—and in so doing, find the strength to embrace the beauty of our potential.
We are committed to fostering transformation in every community we touch. In addition to a portion of our proceeds going to benefit the eradication of hunger and malnutrition, we aim to inspire local poets, artists, musicians, and philosophers to use their gifts to change their communities for the better.
To this end, we are developing several initiatives to make as positive an impact as we can, with more projects on the way, including:
We believe in the power of words—literature, poetry, and music have the power to inspire and educate. They help us create our own identity. And by defining who we are, we can define who we will become. We believe healthy living is fuel for the mind as well as the body, and with the proper education, inspiration, and fuel, society can rise to its highest potential and achieve greatness.